Kasumi DeMarco on March 20th, 2009

Enter the Wildcat SEO March 2009 competition and you could win your choice of the following prizes:
PLUS
OR
PLUS
Yes, that’s right, choose between a great SEO book plus a few Starbucks Coffees on us or a combined gift card package valued at £20 in total (£10 Borders Gift Card plus [...]

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Kasumi DeMarco on February 23rd, 2009

Bobsledding; the winter sport in which teams of two or four steer a sled down an ice-covered track, reaching super fast speeds, where the fastest sled wins, often by a mere hundredth of a second.
But what can we learn about marketing from bobsledding?
Just like in bobsledding the most critical part of marketing is at the [...]

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Kasumi DeMarco on January 29th, 2009

If you are keeping to a strict marketing budget, try not to over spend jumping from one opportunity to another opportunity.
Instead think before you invest, consider both the advantages and disadvantages and select opportunities wisely. One well thought out invested marketing strategy may be better than three not so structured marketing strategies.
If you are specifically [...]

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